Caitlin Holmes

Caitlin Holmes is a seasoned professional in revenue management and analytics, currently serving as a Client Manager for Analytics - Revenue Management Optimization at NielsenIQ since August 2022. With a robust background at The J.M. Smucker Co. from May 2014 to August 2022, Caitlin held multiple positions, including Senior Analyst and Analyst in Revenue Growth Management, where notable achievements include developing pricing strategies for innovation products and leading impactful training sessions for stakeholders. Caitlin began her career with internships at Kent State University, Cleveland Clinic, and Chi Omega Fraternity Executive Headquarters, honing skills in market research, service line marketing, and promotional event coordination. Caitlin holds a Bachelor of Business Administration in Managerial Marketing and a minor in Visual Communication Design from Kent State University.