Lizzett Reyes

Lizzett Reyes is a seasoned professional with extensive experience at Nike, where current roles include Buying Operations Manager and Retail Buyer for Nike.com since August 2004. In these positions, Lizzett leads category strategy and vision for Nike Retail stores and online operations in EMEA, focusing on Footwear, Apparel, and Equipment to enhance product assortment and consumer experience. Previous roles at Nike include Demand Planner Analyst, Business Analyst & Project Manager, Customer Service Team Leader for the Iberia Region, and CS Strategic and Key Account Representative. Prior to joining Nike, Lizzett served as a Sales Coordinator at The Coca-Cola Company, specializing in commercial relationship development. Lizzett holds a Business Administration degree from Universidad Mesoamericana de San Agustín, completed in 1993.