Louisa Bobyk is a seasoned marketing professional with extensive experience in the sailing industry and digital marketing. Currently serving as Marketing Manager and Local Marketing Lead at North Sails since November 2021, Louisa assists local lofts in developing targeted marketing strategies and managing local digital content. As the Founder and President of Parker Media Management since January 2016, Louisa specializes in social media management, website design, and digital marketing strategy. Previous roles include Office Manager and North American Marketing Assistant at North Sails, Marketing Director at Evolution Sails Toronto, and Social Media Coordinator at Fogh Marine Limited. Louisa holds a Bachelor’s Degree in Honours History and Honours Business from the University of Waterloo and a Post Graduate Certificate in Advertising Media Management from Humber College.
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