Lourdes de la Cabada

Lourdes de la Cabada has extensive work experience in various roles within the marketing field. Lourdes currently holds the position of Marketing Director - Integrated Marketing and Communications at Not Your Mother's Haircare, where they have been since January 2022. Prior to this, they served as the Senior Brand Manager of Innovation at the same company from April 2021 to January 2022.

Before joining Not Your Mother's Haircare, Lourdes worked as the Head of Marketing at JustCBD from August 2020 to April 2021. Lourdes also held the role of Regional Product Marketing Manager at Givaudan from January 2019 to September 2019.

Lourdes's experience also includes working at Be Healthy Brands as a Marketing Manager from September 2017 to December 2018, where they were responsible for the development of the Be. Healthy umbrella brand and its three main divisions. Prior to that, they served as the Latin America Brand & Trade Manager at máh! from June 2014 to November 2016.

Lourdes began their career at Procter & Gamble, where they held multiple roles. Lourdes worked as an Assistant Brand Manager in the Feminine Care category in Latin America from February 2013 to October 2013. Earlier, they served as a Global Design Engineer in the Research & Development department of the Fabric Care division from March 2012 to January 2013. Lourdes also worked as an Engineer and an Intern in the same department from October 2010 to March 2012 and from May 2010 to October 2010, respectively.

Lourdes de la Cabada attended the Universidad Simón Bolívar from 2005 to 2010, where they pursued a degree in Chemical Engineering. During their time at the university, they focused on the field of study of chemical engineering and successfully completed the program, earning a degree in Chemical Engineering.