Kate Busby

Kate Busby serves as the Director of Brand Marketing at Novakid Inc since October 2023, overseeing a 50-person team focused on D2C strategy and achieving significant marketing goals across four continents. Kate has previously held leadership positions including Marketing Director at THE KEENFOLKS, Global Head of Social Media at IWG plc, and Content Marketing Manager at PageGroup. With a strong background in brand and growth campaigns, Kate has successfully driven client engagement, improved social media metrics, and developed innovative marketing strategies. Educational qualifications include multiple MBA degrees from EAE Business School and Universitat de Barcelona, complemented by a Master of Arts from the University of Oxford.