Betty Rhiew

Betty Rhiew has a diverse and extensive work experience in the marketing field. Their most recent position was as a Senior Vice President Global Marketing at Novavax Inc, where they led a global marketing team and was responsible for the global launch and marketing campaigns for Nuvaxovid. Prior to that, they served as the Vice President of Marketing at Novavax Inc, overseeing all aspects of marketing and brand management, including the launch of Nuvaxovid.

Before joining Novavax Inc, Betty worked at Biogen as a Senior Director, leading the marketing for the Fumarate franchise and launching the products Tecfidera and Vumerity. Betty also held various roles at Pfizer, including Senior Director of Strategic Projects, where they identified cross-portfolio growth opportunities in global markets, and Senior Director/Marketing Team Lead for US Vaccines.

Betty's earlier experiences include roles at Novartis as an Associate Director in Cardiovascular/Metabolic and at Biovail Pharmaceuticals, Inc. as Director of Franchise Marketing in Dermatology and Women's Health. Betty started their career at Johnson & Johnson Personal Products Company as a Product Director for the Carefree brand.

Throughout their career, Betty has demonstrated strong leadership skills, overseeing teams, managing budgets, and successfully launching and marketing multiple products. Betty has a proven track record in strategic planning, brand management, and driving growth in the pharmaceutical industry.

Betty Rhiew has obtained an MBA in Marketing from the Northwestern University - Kellogg School of Management. Additionally, they have a BS in Economics with a focus on Finance from The Wharton School.