Aja May Pirtle

Chief Marketing Officer at National Panhellenic Conference

Aja May Pirtle has extensive experience in the field of marketing and communications. Aja currently holds the position of Chief Marketing Officer at the National Panhellenic Conference Inc. Additionally, they are the President of AMP Consulting, LLC, where they have successfully led various projects, including the branding and marketing strategy for a national corporate healthcare company.

Prior to their current roles, Aja worked as the Managing Director of Marketing & Communications at Indiana University Lilly Family School of Philanthropy, where they focused on brand strategy, advertising, and marketing strategy. Aja also launched a benchmark national panel study and developed an updated brand proposition based on the survey results.

Aja has also held leadership positions at the Indiana State Museum and Historic Sites, where they served as the Senior Vice President of External Relations and Vice President of Marketing. In these roles, they managed development and marketing activities for a 12-location system of museums and historic sites. Aja successfully administered a $1.2M development program and led the brand redevelopment process, resulting in the implementation of a brand manual and a system-wide creative campaign.

Prior to that, Aja worked at Purdue University as the Assistant Director of Strategic Marketing, where they led a team in creating and implementing long-term marketing and communication plans for on-campus clients. Aja was also responsible for the brand re-development process, resulting in a refreshed brand identity and an award-winning campaign.

Furthermore, Aja's experience includes working as the Manager of Programs and Communications at the Indiana Commission for Higher Education, where they focused on improving college access and success through targeted strategies for underrepresented populations. Aja also served as the Communications Coordinator at the First Lady Judy O'Bannon/Governor Frank O'Bannon's Office, where they coordinated communications efforts.

Overall, Aja has a proven track record of success in various marketing and communications roles, demonstrating their expertise in brand strategy, advertising, and strategic planning.

Aja May Pirtle began their education at Zionsville Community High School and completed their high school education from 1993 to 1997. Following this, they attended DePauw University from 1997 to 2001 and earned their Bachelor of Arts (BA) degree in History. In 2020, Aja enrolled in the Indiana University Lilly Family School of Philanthropy and completed their Master's degree in Philanthropic Studies in 2023.

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Timeline

  • Chief Marketing Officer

    May, 2023 - present