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Russell Hobbs

Marketing Automation Specialist at National Rugby League

Russell Hobbs is a Marketing Automation Specialist at the National Rugby League since June 2023, previously holding the same role at Telstra from April 2021 to June 2023. At Telstra, Russell provided guidance on campaign implementation via Salesforce Marketing Cloud, analyzed campaign effectiveness, and targeted the Mobile Base Management team. Prior to this, Russell served as a Senior Marketing Manager during a secondment, and as a Marketing Communications Specialist at Car Next Door. Russell began at Telstra as a Marketing Specialist, focusing on strategies for fixed customers, including migrating them to the NBN while reducing churn. Russell's professional journey started with a Marketing Internship at Caltex Australia and included various roles during a marketing graduate program at Telstra across different teams. Russell holds a Bachelor's Degree in Marketing from the University of Technology Sydney, earned from 2014 to 2017.

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