Rafi Ton

Rafi Ton has extensive work experience in various leadership roles. Rafi has served as the CEO of NUVIAD since 2014, the Founder and CEO of BannerPlay from 2012 to 2014, and the CEO of Casual Mobile Ltd from 2010 to 2011. Prior to that, they were the CEO of EV-Plus from 2009 to 2010. Rafi also founded and served as CEO of NewACT from 2006 to 2009. Before venturing into the CEO roles, Ton was a Business Manager at Comverse from 2005 to 2006. Rafi held multiple roles at Followap, INC. from 2001 to 2005, including VP of Asia Pacific, Africa, and ME and Director of Worldwide Business Development. Ton began their career as an Associate Attorney at Eitan, Pearl, Latzer & Cohen Zedek from 1998 to 2001. Rafi also worked as a Technical Support Manager at Netvision Ltd. from 1993 to 1998.

Rafi Ton obtained their LLB degree in Law from the University of Haifa from 1994 to 1998. Rafi also holds a CrossFit Level 1 Trainer Certificate obtained in June 2023 from CrossFit Education.