Michael Pretat

Head of Content & Digital Strategy at o2kl

Michael Pretat has extensive work experience in the digital and content strategy field. Michael is currently serving as the Head of Content & Digital Strategy at o2kl since August 2021. Prior to this, they worked as the Vice President of Content at Touchstorm from May 2019 to July 2021. From July 2015 to March 2019, Michael held the position of Senior Digital Strategist at Touchstorm. Before that, they briefly worked as a Digital, Content, & Paid Social Media Strategist/Business Partner at their own company in 2015. In 2014, they served as the Director of Digital & Content Strategy at Findly. From 2011 to 2014, Michael worked at TMP Worldwide as the National Director of Content Marketing and Director of Digital Strategy. Prior to that, they were a Digital/Social Media Consultant and Digital Marketing Strategist at their own company and S.W.A.P. Management, respectively, from 2009 to 2011. Their earlier experience includes working as an Interactive Account Manager at YouCast Media (currently SocialChorus) from 2007 to 2009 and as a Global Digital Business Administrative Assistant at Sony BMG in 2007.

Michael Pretat attended James Madison University from 2003 to 2007, where they obtained a B.B.A. degree in Business - Marketing. During the same time, they also attended the JMU College of Business and obtained a B.B.A. degree specializing in Marketing. Prior to university, from 1999 to 2003, Michael studied Marketing at WWP, although they did not obtain a degree from this institution. Additionally, Michael Pretat has a certification as a YouTube Certified - Audience Development from YouTube, but the specific date of its attainment is not provided.

Links

Previous companies

Touchstorm logo
Sony Music Entertainment logo

Timeline

  • Head of Content & Digital Strategy

    August, 2021 - present

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