Marketing and Product Management

The Marketing and Product Management team at Observe.AI is responsible for driving the go-to-market strategy for the Intelligent Workforce Platform, ensuring alignment between product development and market needs. They engage in market research, product positioning, and launch campaigns, while collaborating closely with design and sales teams to enhance user experience and optimize product features. Their efforts aim to increase brand visibility, educate customers, and ultimately boost revenue and customer retention in the contact center industry.