Shubhang Kumar

Shubhang Kumar is a seasoned professional in digital analytics and media strategy, currently serving as the Manager of Digital & Analytics at Only Much Louder for Bacardi, focusing on content and media buying across Eastern Europe, the Middle East, Africa, and Japan. With prior experience as Assistant Manager in the same domain, Shubhang has effectively managed brand portfolios, optimized performance reporting, and implemented digital strategies, including for YouTube in India. Shubhang's background includes a work placement at Unilever, where new online platform concepts were proposed for the Beauty and Personal Care segment, as well as roles at Katalyst Reputation Management and Cohn & Wolfe, contributing to market strategies and PR campaigns. Shubhang holds a Master’s degree in Business Analytics from the University of Warwick and a Bachelor’s degree in Computer Science from Christ University, Bangalore.