Björn Wigeman

Björn Wigeman has a diverse work experience spanning several industries and roles. Björn started their career as a Marketing Responsible at the ISIS project in 2004. In 2006, they joined AIESEC, where they served as both a Local Committee President and a Project Manager.

From 2007 to 2008, Wigeman worked as a Viral Marketer at Rebtel, gaining expertise in social media and business-oriented networks. During the same period, they also contributed to Potentialpark as a Market Analyst, conducting an analysis of the employer branding market.

In 2008, Wigeman took on the role of International Development Officer at VeoSearch, where they established partnerships with UK organizations and charities for marketing purposes. Later, they returned to Potentialpark, assuming various positions such as Key Account Manager and eventually becoming the Country Manager for the United States.

After their time at Potentialpark, Wigeman joined Entrypark as a Project Manager in 2009. In 2014, they became the VP Sales at Potentialpark, leading the business development team. Björn then transitioned to ON24 in 2018, initially as a Sales Director specifically for the Nordics region and eventually as the Sales Director for Northern Europe.

Björn Wigeman began their education journey at Thorildsplan from 1998 to 2001, where they completed upper secondary school with a focus on science. Björn then enrolled at Umeå University from 2003 to 2006, earning a Bachelor's degree in International Business Administration. Following this, they pursued further education at Lund University from 2006 to 2008, completing a Master's degree in the same field of study. Finally, in 2007 and 2008, Wigeman attended ESCP Business School, where they obtained a Master's degree with a specialization in Marketing.