Cedric Dias

Group Head Of Marketing And Digital Sales at OONA Insurance

Cedric Dias has extensive experience in digital marketing and leadership roles. Their most recent role is as the Group Head of Digital and New Growth at OONA Insurance, where they focus on customer-driven insurance solutions in Southeast Asia. Prior to that, they served as the Chief Marketing Officer at DKATALIS (Digital Katalis) I Bank Jago, a tech-based bank in Indonesia. At OCBC Bank, Cedric held various positions, including Head of Digital Marketing, Head of Digital Marketing and Product Marketing, and Head of Digital Marketing - CFS-SG. Cedric also worked as the Digital Director & APAC Head for Socialyse at Havas Media, where they led the digital business across industries in Singapore. Earlier in their career, they were Marketing Director and Country Director at Western Union Financial Services in Singapore, and Senior Product Manager - Oral Care at Dabur India Limited, where they led brand management and new product development.

Cedric Dias completed their education in a chronological order. From 1990 to 1994, they attended Bharati Vidyapeeth, where they obtained a Bachelor's degree in Engineering with a focus on Electronics and Telecommunications. Following this, from 1995 to 1997, they pursued a Master's degree in Management with a specialization in Sales and Marketing from SIMSREE. In 2018, they attended CFTE - Centre for Finance, Technology and Entrepreneurship for a brief period to study Business Administration and Management, General with a focus on Artificial Intelligence in Finance - OCBC.

In addition to their formal education, Cedric Dias has obtained several certifications. In 2004, they completed the Advanced Negotiation Skills course at NUS. In 2006, they attained a certification in Leadership Essentials from Potential Dialogue. In 2011, they completed the Social Media Marketing certification offered by the National University of Singapore. In 2012, they obtained both the Search Fundamentals certification from Google and the Search Marketing Fundamentals certification from Havas Digital. Finally, in 2014, they achieved the Google Analytics Individual Certification.

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Timeline

  • Group Head Of Marketing And Digital Sales

    March, 2023 - present