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Ashley Ruiz

Copy and Content Strategist at Orange Label

Ashley Ruiz has over five years of professional writing experience. Ashley began their career in 2014 as the Editor-in-Chief of Tusk Magazine, a student-run literary magazine at Cal State Fullerton. In 2015, they were a Writer for the lifestyle blog, "That LA Writer," where they generated content for beauty articles by researching current trends, photographing new cosmetics and discussing makeup releases. From 2016 to 2018, Ashley held various freelance writing roles including Freelance Writer for Locale Lifestyle Magazine, Freelance Reporter, Writer for Home Grown Radio - iHeart Radio, Freelance Writer for Latina Media Ventures and Freelance Writer for LA Travel Magazine. In 2016, Ashley was also a Social Media Coordinator for London Coin Galleries - MV, where they created and shared capturing content across a variety of social media platforms. In 2018, they returned to Orange Label as a Freelance Writer and was promoted to Content Writer in 2019. In this role, they developed and implemented distinct brand voices for retail, healthcare, real estate and marketing clients. Ashley also created and edited compelling, response-driven copy that expresses clients' brand voice across multiple business channels. Finally, they were promoted to Senior Content Writer, where they maintained a pulse on each clients' industry to write, edit and conceive content that is strategic, relevant/timely, on-brand, creative and positions clients as the experts.

Ashley Ruiz began their education in 2010 at Orange Coast College, where they obtained an Associate of Arts (A.A.). Ashley then attended California State University, Fullerton, where they earned a Bachelor's degree in Communications with an emphasis in print journalism and a minor in Radio-TV-Film in 2015. In 2019, they obtained two certifications from HubSpot Academy: an Inbound Certification and an Inbound Marketing Certification. In 2020, they earned a STR Certificate Granted from The Story Skills Workshop after completing Seth Godin's Akimbo Workshops.

Links

Previous companies

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Timeline

  • Copy and Content Strategist

    March 1, 2023 - present

  • Senior Content Writer

    August, 2021

  • Content Writer

    March, 2019

  • Freelance Writer

    July, 2018