Anastasia Beauseigneur

Head Of Marketing - Laura Mercier & bareMinerals at Orveon Global

Anastasia Beauseigneur has extensive experience in marketing, particularly in the beauty industry. Anastasia is currently the Head of Marketing for Laura Mercier & bareMinerals at Orveon Global, a position they started in 2022.

Prior to their current role, Anastasia worked at Shiseido from 2016 to 2022. During this time, they held various senior marketing manager positions for Laura Mercier and bareMinerals. Anastasia was responsible for managing marketing strategies, product launches, and brand partnerships.

Before joining Shiseido, Anastasia worked at Walgreens Boots Alliance from 2014 to 2016 as a Brand Manager for Sleek Makeup. In this role, they successfully implemented marketing strategies, managed PR and social media teams, and developed retail strategies, resulting in significant growth in brand coverage and social media following.

Earlier in their career, Anastasia worked at Dyson from 2012 to 2014. Anastasia held the position of Marketing Manager for Nordics and North Africa, where they oversaw all marketing activities, including PR, online, TV, and social media. Anastasia also managed product launches, developed retail strategies, and worked closely with retail partners to drive sales.

Anastasia's work experience in the beauty industry started at Estee Lauder in 2007, where they served as a Marketing and Training Assistant.

Overall, Anastasia Beauseigneur has a strong background in marketing, with a focus on brand management, product launches, PR, social media, and retail strategies in the beauty industry.

Anastasia Beauseigneur pursued their education in various prestigious institutions, specializing in the field of business and marketing. Anastasia began their journey at NEOMA Business School in 2006, where they obtained a diploma of European Business Studies, focusing on business. Following this, they enrolled at Northeastern University in 2008 and completed their Bachelor of Science in International Business, with a specialization in marketing, in 2010. During this time, they also attended Lancaster University for a brief period from 2010 to 2011, where they pursued an MSc in Advanced Marketing Management. Subsequently, Anastasia continued their academic pursuit at National Chengchi University in 2011, obtaining an International MBA with a focus on International Business. Overall, Anastasia's education history reflects their dedication towards developing expertise in the field of business and marketing.

Links

Previous companies

Dyson logo
Walgreens Boots Alliance logo
Shiseido logo

Timeline

  • Head Of Marketing - Laura Mercier & bareMinerals

    May, 2022 - present

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