Helda Sihombing

Helda Sihombing has a diverse work experience spanning various companies and roles. Helda is currently working as an Organic Marketing Manager at Otoklix, an aftermarket services platform for vehicles. In this role, they manage all organic content channels to drive traffic and customer acquisition. Prior to this, Helda founded PenulisMaya.com, a content provider for SEO and branding needs, where they also served as a Content Consultant.

Helda also worked at Lifepal, starting as a Web Content Writer & Editor and eventually becoming a Senior Content Writer. Helda played a crucial role in building Lifepal from scratch to becoming the top insurance and finance blog in Indonesia. Helda hired and co-supervised the content writing team, and they worked closely with the CMO to plan content marketing and product content management strategies.

Before Lifepal, Helda worked as a Junior Content Writer at MoneySmart Group, where they gained experience as both a content writer and journalist. Helda conducted research on various financial topics and found the financial angle for them.

Helda's career also includes roles as an SEO Content Writer at Bukalapak and CekAja.com, where they wrote content for various product and category pages. Helda started their career as a Web Content Writer & Editor at Value Media.

Overall, Helda has a strong background in content creation, SEO, and marketing, and has successfully contributed to the growth and success of various companies.

Helda Sihombing attended Sekolah Primbana Medan from 2005 to 2008, where they pursued a field of study in IPA (Natural Sciences). Helda obtained additional certifications, including the Full-Stack Digital Marketing Program from RevoU in June 2020 and various Google Ads certifications (Display, Search, and Video) in April 2022. Helda also received the Search Ads 360 Certification Exam from Google in April 2022.