Spencer Shapiro

Spencer Shapiro is a Senior Analyst in Paid Social at Ovative Group since December 2022, with previous experience as a Media Planner at Allen & Gerritsen and a Senior Specialist in Performance Media at Merkle. At Merkle, Spencer managed campaigns for Movado Group, Inc. and Tarte Cosmetics, overseeing client communication and performance reporting. Earlier roles include a Marketing Intern at Yale Appliance and Lighting, where analysis of advertising campaigns and SEO performance was conducted, and internships at DraftKings in various capacities focused on content production and social media management. Spencer holds a Bachelor of Arts in Communication, Magna Cum Laude, from Wake Forest University, and has gained international experience through study abroad at Universidad de Salamanca.