Yauhen Zaremba

Yauhen Zaremba has accumulated significant experience in demand generation and marketing roles throughout their career. Yauhen began working at Coding Staff in 2009 as an SEO and Traffic Manager before moving to Quote Roller in 2011 as an SEO Specialist and Traffic Manager. In 2014, Yauhen joined Wargaming as an Advertising Manager, where they focused on YouTube UA and SEO, utilizing data-driven insights and audience targeting.

In 2016, Yauhen started their tenure at PandaDoc, initially as a Demand Generation Manager, where they led organic growth through SEO strategies and used HubSpot for seamless integration across marketing, sales, and customer service. Yauhen then progressed to the role of Senior Demand Generation Manager, taking charge of PandaDoc's inbound marketing and funnel health and leveraging various channels to enhance the company's online presence.

In 2019, Yauhen was promoted to Director of Demand Generation at PandaDoc, where they orchestrated dynamic campaigns and optimized conversion rates through inbound channels. Additionally, they championed conversion rate optimization (CRO) using A/B tests and web/product analytics. Most recently, Yauhen has been serving as the Senior Director of Demand Generation at PandaDoc since 2022, focusing on bringing traffic, leads, pipeline, and revenue to the company through a variety of different channels and projects. Throughout their career, they have always prioritized data-driven decision-making and continuous improvement to achieve impressive business results.

Yauhen Zaremba attended Belarusian State Economic University from 2007 to 2012, where they studied Management. Yauhen also obtained a certification as a CXL Certified Optimizer from CXL.