JE

Jaqueline Krohling Eich

Senior Product Manager - Digital Services at Parana Banco S/A

Jaqueline Krohling Eich has a diverse work experience spanning several roles and industries. Jaqueline started their career in 2012 as an intern at BlockBuilding, where they were responsible for quality control, receiving inputs, and developing a new product for the company. In 2018, they worked at The Kraft Heinz Company as a Route Sales Person and later as a Food Service Sales Executive. Their responsibilities included sales and customer service.

In 2019, Jaqueline joined Paraná Banco S/A, where they held various positions. Jaqueline started as a Junior Business Analyst and later became a Business Analyst and a Senior Business Analyst. Their role involved analyzing business processes and identifying opportunities for improvement. Jaqueline then moved on to product management, first as a Junior Product Manager for the Physical Channel, then as a Product Manager for Web Sales, and finally as a Senior Product Manager for Digital Services. In their current role, they are in charge of an institutional tool that creates and delivers offers to all sales channels of the company, with a focus on restructuring and expanding its functionality.

Overall, Jaqueline has demonstrated a strong background in sales, business analysis, and product management, with a track record of success in improving processes and delivering results.

Jaqueline Krohling Eich began their education in 2011 at the Universidade Federal do Paraná, where they studied Civil Engineering. Jaqueline pursued their studies at the Technische Universität Dresden from 2014 to 2015, specializing in Civil Engineering. Following their undergraduate studies, they enrolled in a Postgraduate program at FAE Centro Universitário, focusing on Business Engineering.

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Org chart

Timeline

  • Senior Product Manager - Digital Services

    January, 2023 - present

  • Product Manager Web Sales

    July, 2022

  • Junior Product Manager Physical Channel

    May, 2021

  • Senior Business Analyst

    June, 2020

  • Business Analyst

    October, 2019

  • Junior Business Analyst

    February, 2019

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