Frie Pétré

Frie Pétré is a seasoned entrepreneur and management consultant with extensive experience in digital transformation and partnership development. As the Founder and CEO of Qollabi since December 2018, Frie Pétré focuses on executing strategy and enhancing partner success within organizations. Frie Pétré is also a member of Partnership Leaders, contributing to a global community of business development professionals. Previous ventures include founding VODW Belgium, which was acquired by Ernst & Young, and establishing PetreConsultants, a key player in banking and insurance marketing in Belgium. Frie Pétré's academic background includes an MBA from Université catholique de Louvain and further executive education in entrepreneurship from Harvard Business School.