Dain McQuarrie

Dain McQuarrie has a diverse background in digital marketing, with a focus on email marketing, social media marketing, and digital advertising campaigns.

Starting in 2010, Dain pursued a Masters in Integrated Marketing Communications at West Virginia University.

In 2014, Dain worked as a Content Writer for the Boy Scouts of America, creating quality content for their blog.

From 2014 to 2015, Dain served as a Digital Marketing Manager for The Dirty Dash & Color Me Rad, where they designed and executed social advertising and digital advertising strategies for two running event companies, increasing ticket sales for each brand. Dain also worked as an Online Advertising Specialist on a freelance basis during this time.

In 2015, Dain joined HEROIC Cybersecurity, Box Support & Lancera Web Development as an Email and Social Media Marketing Manager. In this role, they developed and executed email marketing, social marketing, digital marketing, and content marketing tactics for three tech-based brands. Notably, they increased Facebook engagement rate by 600% in six months and improved the average email open rate to 30%.

From 2017 to 2022, Dain held multiple positions. First, they worked as an Email Marketing Manager at Deseret Digital Media, where they set up, deployed, and reported on promotional emails for Utah. com and KSL Deals. Dain improved consistency in email sends and implemented regular reporting for the role.

Later, Dain joined Woodside Homes as an Email and Social Media Marketing Manager. Dain designed and executed email marketing campaigns and social advertising campaigns, resulting in a significant increase in website conversions from email and engagements on social media.

In 2022, Dain joined Patron Point as a Library Relations Manager - Account Manager. In this role, they work with public libraries across the United States and the United Kingdom to optimize their use of the Patron Point platform for patron engagement and management. Dain holds regular video calls with library management, provides email marketing best practices, and drives platform feature adoption to enhance the library customer experience.

Dain McQuarrie obtained their Bachelor's degree in Geography, with a minor in Psychology, from Brigham Young University, where they studied from 2001 to 2006. Dain continued their education at West Virginia University, where they pursued a Master's degree in Integrated Marketing Communications from 2010 to 2012.