Patties Foods
Rachael Kirby has a diverse work experience history. Rachael joined Patties Foods Pty Ltd in 2018 and held the position of Category Insights Manager until July 2022. In July 2022, they became the Head of Insights at the same company. Prior to that, from 2016 to 2018, they worked as an Insights Director at Shopper Tracker Australia Pty Ltd. Before that, they were a Client Service Manager at Shopperpedia from 2013 to 2016. From 2011 to 2013, Rachael was an Account Director - Shopper Marketing at IMI International. Rachael began their career as an Account Manager at Aztec Information Services from 2009 to 2011, followed by a role as a Research Consultant at Urbis from 2008 to 2009. Rachael started their professional journey as an Account Manager at Roy Morgan Research and worked there from 2003 to 2008.
Rachael Kirby attended Swinburne University of Technology where they pursued a Bachelor of Business degree with a specialization in Marketing. Rachael also obtained a Bachelor of Arts degree in Japanese from the same institution. The specific start and end years for both degrees are not provided.
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Patties Foods
Patties Foods is a true Australian success story, growing into a leading Australian manufacturer, supplier and marketer of branded frozen savoury and dessert products. In 1966, after working at their local bakery, Peter and Annie Rijs bought a small cake shop named Patties in Lakes Entrance, Victoria. Wanting to offer their customers more than just sweet treats, they introduced freshly baked bread rolls and delicious hot pies to the menu. The rest, as they say, is history. It wasn’t long before their business began to boom and bite by bite, the Patties legend began to grow. By the mid-80s, thanks to its famous pies, pastries and party food, Patties had become a household name. We’re now one of the leading Australian-owned frozen food companies and continue to build on the family’s vision to deliver great tasting, honest food to all Australians, no matter what the occasion. As an ASX listed company, we own a high quality portfolio of iconic Australian brands which include Four’N Twenty, Patties, Herbert Adams, Nanna’s, Ruffie Rustic Foods and Boscastle. Patties Foods maintains the values reflecting its origin as a family-owned company. We are the custodians of a unique portfolio of brands that have become household names across the nation. Of course, along with Great Brands, and Great Assets, the other vital ingredient in our recipe for business success is – GREAT PEOPLE.