Digital Marketing Executive

We’re looking for a Marketing Executive to spearhead our marketing initiatives - who has proven success in leading multi-channel marketing projects and experience managing marketing campaigns. If you are someone obsessed with data and user behaviour, and translating insights to experiments and campaigns excites you, keep reading! 

Roles & Responsibilities

• Ensure seamless integration between various platforms and channels for end-to-end campaign execution, comprehensive reporting of campaign effectiveness across the pipeline
• Manage day-to-day marketing operational needs and priorities
• Define key metrics for running the marketing operations efficiently and smoothly
• Understand business objectives and translate requirements into campaign targeting/selection rules
• Track and report campaign and channel effectiveness, uncover insights and identify opportunities for optimisation
• Ensure data quality and structure to allow accurate marketing reporting

Requirements

• 2 - 4 years of work experience in growth/performance marketing in a relevant sector (e-commerce / lifestyle brands / media and entertainment / live events).
• 2+ years of experience in Adwords campaign (Google+Meta).
• A strong work ethic, with the ability to work well both independently and within the context of a larger team-oriented environment.
• An analytical mindset and strong problem solving capabilities.
• Expertise in tracking and marketing tools - (GA, social media analytics, user engagement retention platforms, etc.) and an obsession with data-driven decision making.
• Experience driving and executing multi-channel marketing plans and budgets; managing large scale multi-channel projects.
• Strong written and oral communication skills.