Marketing Specialist

Marketing · Global

Job description

We are seeking a highly motivated and analytical Marketing Specialist to join our dynamic team at Peak. As a Marketing Specialist, you will play a pivotal role in scaling our games worldwide by leveraging your analytical skills and creativity. If you're passionate about mobile gaming and enjoy working in a collaborative, fast-paced environment, you might be the person we are looking for!

Here's what you'll do

  • Develop and execute innovative marketing strategies to drive player acquisition, engagement and monetization for our mobile games
  • Analyze user data, market trends, and competitor insights to make data-driven decisions and optimize marketing campaigns
  • Manage and optimize user acquisition campaigns across various channels, such as Facebook, Google, TikTok, and video ad networks
  • Monitor key performance metrics to track the success of marketing campaigns and optimize them for higher performance metrics
  • Continuously test and iterate on marketing strategies to maximize the performance of our Marketing campaigns
  • Build and maintain relationships with external partners and vendors
  • Team up with Marketing Artists to come up with creative plans by combining a data-driven approach and strong creative skills

Desired skills and experiences

  • University degree preferably in Engineering, Business Administration or Economics
  • Creative mindset with the ability to think outside the box
  • Excellent communication and interpersonal skills
  • Proven analytical capabilities, and experience working with data sets.
  • Passion for mobile gaming and an understanding of the gaming culture is a bonus
  • Up to 5 years of job experience

Areas in which you'll continue to grow

  • Google Ads, Facebook Advertising, Display & Programmatic Advertising
  • Working with huge data sets and deduce actionable insights
  • Improved perception of creative concepts
  • Agile decision-making
  • Building relationships with global companies
  • Analytical thinking

Working at Peak

  • Fast-paced environment with a tight-knit and collaborative culture
  • Never-ending learning and development opportunities
  • Relevant conferences abroad to stay up to date with the latest industry trends
  • Team events and trips
  • We support your personal and professional development with challenging projects and regular feedback
  • Full health benefits

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