Lina Rodriguez

Marketing Content Manager at Pendella

Lina Rodriguez has a diverse work experience in the fields of marketing, technology, and innovation. Lina is currently working as a Marketing Content Manager at Pendella Technologies. Prior to that, Lina was a co-founder of SaiL Agencia Digital, where they focused on digital marketing strategies and creating a company culture that prioritized creativity and inspiration.

Before SaiL Agencia Digital, Lina worked as a Marketing Leader at Ampexa, where they focused on client acquisition and brand positioning through digital marketing strategies. Lina also gained experience in lead generation and database creation in various markets.

Lina's previous role was as an Innovation & Technology Consultant at Belatrix Software. In this position, they researched and identified potential clients and developed sales opportunities. Lina also focused on the Latin American market and kept up with technological trends.

Prior to that, Lina worked as a Commercial Analyst in the Commercial and Marketing Area at Multi Security Services Colombia. Lina'sresponsibilities included promoting new technologies and implementing innovative marketing strategies. Lina also conducted market research and improved brand positioning through social selling and digital channels.

Lina's first professional experience was as an Assistant in the Commercial and Marketing sector at Grupo Suppla. Here, they contributed to the development of the marketing plan and created effective strategies based on market analysis.

Throughout their various roles, Lina has demonstrated a strong background in marketing, digital strategies, and market analysis, with a focus on achieving business objectives through innovative and creative approaches.

Lina Rodriguez's education history includes the following:

- From 2014 to present, they attended the "Politécnico Grancolombiano" where they pursued a degree in Profesional Mercadeo y Publicidad (Marketing and Advertising).

- In 2017, they completed a Diplomado in Gerencia en Marketing Online (Online Marketing Management) at the "Unipymes" institute, with a focus on Estudios de mercado (Market Research).

- In 2019, they obtained a Diplomatura in Marketing Digital y Community Management (Digital Marketing and Community Management) from the "Universidad de Ciencias Empresariales y Sociales" (University of Business and Social Sciences).

In addition to their formal education, they obtained a certification in Diplomado Gerencia de Marketing Digital (Digital Marketing Management) from the "Fundación Unipymes" in April 2017.

Links

Timeline

  • Marketing Content Manager

    April, 2023 - present