ZT

Zahra T.

Lead Business Analyst at Perch Insights

Zahra T. has a diverse work experience spanning multiple industries and roles. Zahra started their career as a Marketing Promotions Officer at Instituto Polit\u00e9cnico Nacional, where they tutored online coursework sessions for students. Zahra then joined Unilever HPC as a Customer Insights Analyst, where they monitored and analyzed sales data, prepared reports, and generated insights for marketing teams. Zahra also worked at Ville de Montr\u00e9al as a Research Analyst and Research Specialist, where they managed procurement processes, allocated research budgets, and measured the progress of municipal services.

In 2018, Zahra joined NBCUniversal Media, LLC as a Research Manager, where they improved collaboration and presentation techniques for ad sales, tested data and analytics dashboards, and analyzed social media and content data. Zahra later worked at Multiplica Talent as a Practical Research, Online Course Coach, and at Global Alumni as a Teaching Assistant and Instructor for the Strategic Data Storytelling course.

Most recently, Zahra has been working at Porch Group as a Business Analyst, where they analyze and creates insurance products for the U.S. expansion as part of the product management team. Throughout their career, Zahra has demonstrated strong analytical skills, research abilities, and expertise in data analysis and visualization, making their a valuable asset in various roles.

Zahra T.'s education history begins in 2000 when they attended Tecnológico de Monterrey, where they earned a B.A. in Financial Management with a focus on Finance, General. Zahra then pursued further education and obtained a Master's degree in Marketing from the University of Sydney between 2006 and 2008.

In 2009, Zahra T. enrolled at Université de Montréal and completed a Certificate program in French Language and Literature. Zahra continued their education by taking courses in Marketing at McGill University from 2014 to 2016 as part of their continuing education program.

Zahra T. expanded their knowledge in the field of Information Technology by studying Web Intelligence at The University of British Columbia in 2017 and 2018. Additionally, they obtained a Certificate in e-Commerce and Online Business Management from the University of Toronto in 2019 and 2020.

In 2021, Zahra T. furthered their expertise in data analytics by completing the Springboard Data Analytics Career Track Certification program. Zahra also pursued a course on Quantitative UX Metrics and Research at the University of California, Berkeley. Most recently, in 2023, they received a certification in Practical Charts and Practical Dashboards from Practical Reporting Inc.

Alongside their formal education, Zahra T. has obtained several additional certifications. Zahra is a Tableau Desktop Specialist certified by Tableau Software since April 2021 and holds a Google Analytics Certification obtained in October 2020. Zahra T. is also a member of the IIBA (International Institute of Business Analysis) since December 2022.

Zahra T.'s commitment to continuous learning is evident as they have also completed various online courses, such as Exploratory Analysis in SQL, Introduction to SQL, and Joining Data in SQL through DataCamp. Additionally, they have completed a course on Principles of Market Research offered by the University of Georgia.

It is important to note that the information provided does not include the obtained months and years for Zahra T.'s online courses through DataCamp and the Principles of Market Research course.

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Timeline

  • Lead Business Analyst

    April, 2023 - present