Ines Moumene

Ines Moumene is a Global Consumer Insights Manager at Pernod Ricard since October 2022, where responsibilities include managing the Global Equity understanding and Social Listening ecosystem across over 43 markets, utilizing various innovative techniques such as quantitative methods, qualitative insights, data science, and social listening. Previously, Ines served as a Research Consultant at Appinio from April 2021 to August 2022, contributing to the company’s expansion in France and handling roles in data analytics, operations, product enhancement, and customer success management. Prior experience includes positions as a Market Research Manager and Account Executive at Ipsos, Market Analyst at GfK, and a Marketing Research Assistant at IFOP. Ines holds multiple degrees, including a Spirits Level 2 certification from the Wine & Spirit Education Trust, a Master's degree in Strategy and Marketing from Université Lumière Lyon 2, and a Licence in Economics from the University of Paris I: Panthéon-Sorbonne.