Alana Rhodus

Customer Experience Operations Director at PFL

Alana Rhodus has a diverse work experience spanning different industries. Alana currently works at PFL.com as an Enterprise Account Director, a role they started in August 2022. Prior to this, they were a Senior Strategic Customer Success Manager at the same company from March 2022 to August 2022.

Before joining PFL.com, Alana worked as a Customer Success Manager at PFL.com from May 2019 to November 2021. In this role, they consulted with customers to understand their business challenges and objectives and collaborated with them to ensure meaningful impact from PFL's marketing technology solutions. Alana also trained customer contacts on products, support services, and processes and developed success plans for accounts to reach their potential.

In 2016, Alana started their own business called thejollyhostess.com, where they worked as a Recipe Developer and Owner. Alana created weekly original content, executed SEO tasks, and implemented social media plans to gain followers and conversions.

From 2012 to 2019, Alana worked at InnerWorkings in various roles. Alana started as an Account Executive, specializing in the firearms and motorsports industries. Alana then became a Senior Account Executive, focusing on mushrooming large accounts across different print categories. Later, they served as a Production Manager, guiding clients through the life cycle of print and promotional product campaigns. Finally, they worked as a Sales & Production Manager, where they were responsible for the success and retention of enterprise clients.

Earlier in their career, Alana worked at Express Employment Professionals as a Light Industrial Employment Specialist and Account Manager, providing staffing solutions for light industrial companies. Alana also had a brief role at David's Bridal as a Customer Service Representative and Sales Support, where they focused on providing excellent customer service and ensuring the smooth operations of the store. Alana's first professional experience was as an Administrator and Receptionist at Office Team UK, where they provided general administrative support. Alana also had a marketing internship at Rock It Fashions, where they gained valuable experience in the showroom sales industry.

Overall, Alana Rhodus has demonstrated expertise in account management, customer success, sales, marketing, and administration throughout their career.

Alana Rhodus attended the University of Dayton from 2004 to 2008, where they obtained a degree in Marketing. In May 2020, they also obtained the ABM Certification: Foundations from Demandbase. No additional information is available regarding their field of study or any other education experiences.

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Timeline

  • Customer Experience Operations Director

    January 1, 2023 - present

  • Enterprise Account Director

    August, 2022

  • Senior Strategic Customer Success Manager

    March, 2022

  • Customer Success Manager

    May, 2019

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