KG

Kurt Gellert

Senior Director Partner Marketing at PFL

Kurt Gellert, MBA, has a diverse work experience spanning various industries and roles.

Starting in 2007, Gellert worked as an Associate Marketing Manager and later as a Product Manager for Roche Diagnostics, specializing in diabetes care. Here, they gained experience in retail marketing and product management.

In 2010, Gellert joined DRIVE Medical Consulting & Communications as an Account Executive, where they developed strategic plans for global brands in the healthcare industry, resulting in increased sales and client loyalty.

From 2013 to 2015, Gellert functioned as the President of Gellert & Company, providing strategic marketing and operational plans for small business clients across industries such as custom home building, physician practices, and auto dealership. Kurt also offered marketing and management mentorship to help businesses understand the importance of effective marketing.

After this, Gellert worked as a Territory Manager for ZOLL Medical Corporation, where they played a key role in growing sales for the LifeVest wearable cardioverter defibrillator, resulting in a significant increase in revenue.

Gellert then served as a Recruiting Leader at Medallion Partners from 2016 to 2018, where they recruited senior executive leaders for global clients in various industries, including life sciences, healthcare, and manufacturing.

In 2018, Gellert held the position of Director of Marketing at Iconic Digital Marketing Agency, where they developed digital marketing programs and strategies for clients, ensuring their sales growth exceeded expectations.

Later in 2018, Gellert briefly worked as the Director of the Gellert Household before joining PFL.com as a Customer Success Manager in 2019. At PFL.com, they created and managed direct mail marketing programs for customers, driving brand awareness, demand generation, and event attendance. Unfortunately, this tenure was affected by the COVID-19 pandemic.

In 2020, Gellert became the Director of Channel Partners at Remodel Health, where they developed strategies and tactics to increase partner-influenced and referral revenue.

Currently, Gellert serves as the Director of Product Marketing, Partner Marketing at PFL.com, leading cross-functional marketing teams and executing demand generation programs, content development, and brand strategy to expand revenue through the partner ecosystem. Kurt also oversees the strategic efforts behind live and virtual events.

Kurt Gellert, MBA, obtained their Master of Business Administration (M.B.A.) degree in Marketing and Entrepreneurship from the Haslam College of Business at the University of Tennessee in 2006. Prior to that, they earned their Bachelor of Science (BS) degree in Organizational Leadership from Indiana University–Purdue University Indianapolis, which they completed between 1995 and 1998.

In addition to their educational qualifications, Kurt Gellert has also completed the ABM Certification: Foundations Course from Demandbase in July 2022.

Links

Timeline

  • Senior Director Partner Marketing

    January 1, 2023 - present

  • Director Of Product Marketing Partner Marketing

    November, 2021

  • Customer Success Manager

    October, 2019

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