Cecilia Zugaib Picasso

Cecilia Zugaib Picasso is an experienced marketing professional with a strong background in global marketing communications, strategic planning, and campaign management. Currently serving as the Global Marketing Communications Manager at Phonak since July 2014, Cecilia oversees comprehensive marketing communication activities associated with product launches and campaigns, develops long-term communication objectives, and manages the Phonak Teen Advisory Board program. Cecilia's prior roles include Marketing & Communications Manager at QGCS, where responsibilities encompassed the development and implementation of marketing communication plans, and various positions at AOSpine, Quartal Financial Solutions AG, PDF Tools AG, Intact Consult LMS GmbH, and earth television network GmbH, showcasing expertise in international sales, digital marketing, and client relations. Cecilia holds advanced degrees in Urban Tourism Management and Communications, as well as a Diploma in Digital Marketing from recognized institutions.