Melanie Lorenz

Melanie Lorenz has extensive work experience in various roles and industries. Melanie is currently a Senior Strategist and Lead Content Personal Branding at PIABO since December 2023. Prior to this, they worked as a Senior Communications Consultant Digital at PIABO from August 2022 to December 2023.

Before joining PIABO, Melanie served as the Head of Social Media at GREENTECH FESTIVAL from November 2020 to August 2022. Melanie also worked as a Senior Brand Content Manager/Redaktionsleitung at myToys Group (Otto Group) from December 2019 to June 2020, and as the Head of Content at Green Window Agency from August 2018 to November 2019.

Melanie's earlier experiences include Senior Marketing Manager and Editor in Chief/Project Lead at Zalando SE from October 2015 to July 2018 and from January 2011 to October 2015 respectively. Melanie also worked as Editor in Chief/Art Director at 7trends Enamora GmbH in 2010, and as Mode-/Lifestyleredakteurin at Momberg Media from January 2007 to November 2010.

Further, Melanie has experience as a Moderatorin/Redakteurin at EVISCO AG (Burda) from March 2006 to July 2010, as Mode-/Lifestyleredakteurin at Mediengruppe Main-Post from January 2008 to January 2009, and as Redakteurin/Moderatorin Gesundheitsnachrichten at München Live TV Fernsehen GmbH & Co. KG from January 2006 to February 2008.

Melanie Lorenz completed their education from 2002 to 2006 at AMD Akademie Mode & Design, where they earned a Diplom degree in Modejournalismus/Medienkommunikation.