Alexandre Leclère

Alexandre Leclère has held a variety of roles in the marketing and trade marketing fields. From 2022 to present, they have been the CMO at KannelleApp, where they are responsible for managing the marketing structure for Pitchy and Kannelle, defining the vision and strategy for France and international lead gen. and brand awareness, and piloting digital and social media strategies. From 2018 to 2022, they were the CMO at Pitchy, where they were responsible for managing the marketing structure, defining the vision and strategy, and piloting digital and social media strategies. From 2011 to 2018, they were the Growth Marketing Manager France/Benelux at K2, where they were responsible for creating and supervising the marketing and communication structure for the Francophone market, determining and managing investments, and piloting projects. From 2009 to 2011, they were the Trade Marketing Coordinator at Sony, where they were responsible for managing trade marketing operations and multi-enseigne deployments, managing promotions and loyalty programs, and analyzing product performance.

Alexandre Leclère completed a Bac+5 Master in Business Strategy & Management at Excelia from 2006 to 2010. Alexandre also obtained a 2005 degree in Techniques de commercialisation from IUT de Cergy-Pontoise between 2003 and 2005.