Martin Pettersson

Martin Pettersson, M.A. has diverse and extensive work experience in the field of marketing. Martin has held various leadership roles throughout their career, including Director of Growth Marketing at PlainID - The Authorization Company, where they led the Growth Marketing and Marketing Operations team. Prior to that, they served as Sr. Global Integrated Marketing Manager and Global Integrated Marketing Manager, Demand Generation at Entrust, where they led the demand generation team and collaborated with various departments to develop programs and campaigns. Martin has also worked as a Digital Paid Media Manager at Radisson Hotel Group and as a Digital Marketing Manager at Boston Scientific. Martin has experience in managing multimillion dollar digital media campaigns, overseeing marketing communications, and developing and implementing global marketing communication campaigns. Martin has demonstrated expertise in team leadership, data-driven insights, and marketing operations throughout their career.

Martin Pettersson, M.A. obtained a Bachelor's degree in Marketing from Umeå University in 2001. Martin also pursued a Master of Arts (M.A.) degree in Media & Communication from the same university during the same period. In addition to their educational background, Martin Pettersson has obtained certifications in various fields such as Mastering Demand & ABM from Forrester in 2022, Forrester Accelerating B2B Marketing from Forrester in 2021, Google Analytics Certified from Google, and a Revenue Management Certificate from Cornell University.