Marketing and Brand Management

About

The Marketing and Brand Management team at The Pokémon Company International is responsible for creating and implementing strategies to enhance the Pokémon brand across various platforms and markets. They handle public relations, digital and social media marketing, retail marketing, and content creation to engage fans and consumers. The team also manages brand licensing, collaborates on product marketing, and supports brand services including asset management and promotions to ensure cohesive and effective brand representation.


Team members

AG

Amy Ganster

Director, Brand Services

Amy Sachtleben

Director, Licensing

Anabella Mar Kim

Brand Manager - Fashion & Home

Andrew Hartpence

Sr. Director, Digital Marketin...

CS

Caleb Swenson

Senior Manager, Digital Conten...

Cameron Deuel

Manager, Social Media Marketin...

Camille Lagrange

Manager, Retail Marketing

Chloe Harper

Social Media Specialist, Anima...

Daniel Comfort

Sr. Manager, Community Marketi...

Darren Castro

Associate Content Manager

DC

David Cheung

Senior Manager - Product Marke...

David Numrich

Director, Apps Product Marketi...

Diego Figaredo

Transcreation Manager

EL

Emily Lewis

Senior Brand Program Manager

Eric Heath

Sr. Media Production Manager

Greg Vierling

Senior Manager, Retail Marketi...

Jennifer Thornton

Manager, Ecommerce Email Marke...

Jess Doller

Associate Content Manager - So...

Kelly Katon

Manager, Events

Kieran McGinley

Manager, Retail Marketing

LD

Lauren Dillon

Public Relations Manager

Lena Doubivko

Associate Content Manager

Marco Borrelli

Senior Manager, Localization E...

Martin Steenton

Senior Manager, Social Media

Michael P Hill

Product Support Lead, Ecommerc...

Michiko Sundstrom

Brand Services Partner, Asset ...

MM

Morgan Masse

Email And Mobile Marketing Cam...

Narbeh Minasians

Director, Digital Consumer Eng...

Nathan L.

Brand Services Specialist (3d ...

Natty Beeks

Manager, Social Media

October Alderson

Brand Services Specialist

RH

Rei Haberberg

Transcreation Manager

Sam M.

Senior Manager, Retail Marketi...

Scott Glaza

Sr. Content Strategist

Seth Kuepker

Market Development Coordinator

Shana Doerr

Senior Manager, Licensing

SM

Sumehra M.

Associate Content Manager

Suzanne Trevor

Senior Manager, Marketing

TG

Travis Gentry

Brand Services Specialist

Yann Mike

Digital Marketing & Partnershi...

Zachary Chihuaque

Social Media Marketing Special...

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