Liisa Korpela

Product Owner & Marketing Specialist Digital Marketing & Systems at Ponsse

Liisa Tuderus is an experienced professional in digital marketing and brand strategy, currently serving as Product Owner & Marketing Specialist at Ponsse Oyj since May 2019, where responsibilities include global digital marketing planning and execution, customer experience design, and marketing analytics development. Liisa also works as a Brand & Marketing Strategist/Designer as a freelancer, following a tenure at Futurice, an international consultancy focused on digital services and branding. Previous roles include Country Manager for Bonusway in Singapore and Malaysia, Sales and Marketing Manager at Freeride Finland Oy/Huippu, and various positions in marketing and communications. Liisa holds specialized degrees in Graphic Design from the California Institute of the Arts and multiple degrees in Strategic Management and Marketing from Universität Innsbruck and the University of Lapland, respectively.

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