Louise Woodiwiss is a seasoned marketing professional with extensive experience in brand management and strategy. Currently serving as the Head of Brand Marketing at Premier Inn since September 2024, Louise's previous roles include Global Brand Strategy & Comms Activation at Virgin Atlantic and Head of Brand Marketing at BT Group, where responsibilities spanned from March 2020 to November 2023. Additionally, contributions were made as a Marketing Consultant at Heathrow and through various positions at McDonald's, culminating in roles as Senior Brand Manager and Brand Manager. Earlier experience includes a Brand Marketing Manager position at Sky and several roles at McDonald's, starting as an Assistant Brand Manager. Educational credentials include a degree from the University of Brighton, earned between 2005 and 2009.
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