Barbara Nelson is a seasoned marketing and product management professional with extensive experience across various roles and industries. Currently serving as an advisor at Product Growth Leaders since February 2022, Barbara collaborates with product expert Steve Johnson to leverage insights in building effective teams. As the principal consultant of their own firm, barbara g nelson consulting, since July 2015, Barbara helps clients refine their business narratives. Previous experience includes leadership roles such as VP of Marketing at Sage, where Barbara transitioned marketing strategies to prioritize buyer concerns, and over a decade at Pragmatic Marketing as an instructor, facilitating strategic thinking in product management. With a solid foundation in product management and marketing since their early career at companies like Solomon Software and Smith, Dennis & Gaylord, Barbara has developed a broad expertise that spans multiple domains. Barbara holds degrees in English, Literature, Art History, and History from the University of California, Riverside, and a post-graduate degree in Education from San Jose State University.