Alexandre Rocheleau

Alexandre Rocheleau is an experienced professional in human resources and marketing, currently serving as the Human Resources Manager and Marketing & Human Resources Manager at Progi since August 2016. With a strong background in B2B omnichannel marketing strategies, branding, product positioning, and content creation, Alexandre has effectively contributed to sales structure and training, events, and recruitment processes. Prior experience includes serving as an Advisor for Strategy and Marketing at GDG Environnement Ltée, where responsibilities encompassed managing communications, branding, and marketing planning, as well as involvement in innovation and sustainable development initiatives. Additional roles include adjudicator at the Flickers: Rhode Island International Film Festival, business consultant, and marketing representative across various sectors. Alexandre holds an MBA in Innovation and Marketing and a Bachelor's degree in Physical Geography from l’Université du Québec à Trois-Rivières.