Adriana Sora

Adriana Sora is an experienced product marketing and lifecycle manager with a strong background in leading Go-To-Market strategies across various sectors. Currently, Adriana serves as a Product Marketing & Lifecycle Manager at Progressive Leasing, following a tenure as Product Marketing Manager at FLEETCOR, where key projects included the development of marketing plans based on thorough market analysis and customer insights. Prior entrepreneurial experience involved creating a successful e-commerce business focused on eco-friendly products in Colombia. Additional roles at Ingenico ePayments, Citi, and bvc-Bolsa de Valores de Colombia S.A. contributed to expertise in product marketing, strategy implementation, and customer engagement. Adriana holds a Master's degree in Design Thinking from MIT Sloan School of Management and advanced studies in Management with a focus on Strategic Marketing from Columbia University.