Guillermo Ermel

Guillermo Ermel has extensive work experience in the field of user experience research and product management. Guillermo has worked in various roles and positions throughout their career.

Guillermo'smost recent position is at Proper, where they hold the title of Product Manager & UX Researcher since February 2022. In this role, they have researched the accounting process, leading to a better understanding among the product team, accounting teams, and other stakeholders. Guillermo has also encouraged work sessions over meetings, resulting in more effective work practices across the organization.

Before joining Proper, Guillermo worked at Colectivo23 as a Professor, starting in September 2021. Guillermo also taught as a Professor at Crehana, starting in February 2021. At these organizations, they taught courses on creative prototyping, mobile UX testing, and other related topics.

Prior to that, Guillermo worked at Más Oxígeno as an Advisor in UX research and digital transformation starting in March 2020. Guillermo also has experience as a User Experience Research Consultant, where they provided services to clients as a self-employed professional since July 2018.

Guillermo's earlier work experience includes roles at Ermel Media, where they worked as a Speaker and gave speeches at various UX events. Guillermo also delivered lectures and facilitated workshops at universities and IT institutes in Argentina, Mexico, and the Netherlands.

Guillermo has a significant tenure at MercadoLibre.com, where they held multiple positions. Guillermo served as User Research Lead from August 2013 to June 2018, where they grew the research team and developed research capabilities. Prior to that, they worked as a Senior Usability Analyst from April 2008 to July 2013, leading research for various business units.

In addition to their corporate experience, Guillermo has also taught as a Guest Professor of UX Research at several top institutes and universities. Guillermo helped students develop their UX research skills and presented findings effectively.

One of Guillermo's early professional experiences was at Despegar.com, where they worked as a Usability Expert from November 2006 to March 2008. In this role, they conducted end-to-end prototyping and usability testing for strategic projects.

Guillermo's career started as a freelance Web designer and developer at Optimal Website Research and Webdesign. Guillermo worked on various projects, including website design and development, usability testing, and digital marketing strategies.

Overall, Guillermo Ermel has a diverse and extensive background in user experience research, product management, teaching, and public speaking. Guillermo has worked with various organizations and institutions, contributing to the field of UX research and design.

Guillermo Ermel has a diverse education history. In 1995, they earned a Bachelor's degree in Psicología from Universidad de Belgrano, which they completed in 1996. Guillermo then pursued a Tecnicatura in Multimedial Systems Design at the same institution, which they completed in 2000. During this time, from 1996 to 1998, Guillermo also attended IDAC, where they received a degree in Animation, interactive technologies, video graphs, and FX.

In addition to their formal education, Guillermo has obtained several certifications. In 2015, they obtained the Duolingo German Fluency Elementary certificate from Duolingo. Guillermo also received the Certificado de Proficiência em Língua Portuguesa para Estrangeiros (Celpe-Bras) from CELP - CENTRO DE ESTUDIOS DE LENGUA PORTUGUESA in January 2015. Additionally, Guillermo holds a Membership Certificate from The Interaction Design Foundation, obtained in July 2019.

Most recently, in May 2020, Guillermo completed the course "Storytelling for Influence: creating impact through the art of storytelling" at IDEO U. Additionally, in March 2021, they obtained the Certificate of Problem Space Research from Indi Young Adv Training for Problem Space Research.