Fountane Yip

Fountane is the director of Asia strategy and operations in Prophet's Hong Kong office. She specializes in business strategy development, market entry and growth strategy, business planning and financial modeling.

She offers a compassionate spirit to every project, constantly analyzing business problems from the consumer's point of view. Fountane has spent the last ten years deepening that perspective, as she develops customer segmentation, value propositions, brand positioning and customer experience for international clients. Her expertise spans the insurance, financial services, media and entertainment, telecommunications, technology, hospitality and transportation industries.

Before joining Prophet, Fountane worked at PwC Consulting, leading strategy development and business planning projects for clients in Hong Kong, China and South East Asia.

Fountane has a bachelor's degree in Business Administration from the Hong Kong University of Science & Technology, with a double major in Operations Management and Marketing. She passed all three levels of the Chartered Financial Analyst (CFA) examination. She speaks native Cantonese and Mandarin and is fluent in English and basic Bahasa Indonesia.