Gwen Daniels is a seasoned marketing professional with extensive experience in business development, currently serving as SVP of Global Business Development at Publicis Groupe since March 2023. In this role, Gwen leads new business opportunities across media, creative, data, and production capabilities, achieving notable wins such as Spotify and McDonald's global initiatives. Prior to this, Gwen spent over a decade at Starcom, progressing through various leadership roles and securing significant accounts such as DIRECTV and ALDI. Gwen's earlier career included roles focused on consumer insights and brand strategy for Procter & Gamble and account planning at MOJO Ad. Gwen holds a Bachelor of Journalism in Strategic Communication and a Bachelor of Arts in Economics from the University of Missouri-Columbia.
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