Álvaro Márquez is a highly experienced design professional currently serving as Vice President of Experience Design at Publicis Sapient since December 2024. Previously, Álvaro held the position of Chief Experience Officer at icon incar from 2021 to November 2024, where responsibilities included leading advanced design projects and product development for in-vehicle human-machine interfaces. Álvaro has also contributed as an advisor to TYP.1, focusing on immersive driving experiences, and has conducted ethnographic research with Present Spaces. With a background in influential roles at Method, Australian Broadcasting Corporation, frog, and SuperHeroes, Álvaro has a diverse skill set in experience design and research, coupled with extensive academic involvement as a visiting lecturer across several institutions. Álvaro's educational credentials include a Master's in Digital Design and studies in Audio Engineering, as well as ongoing education in Data Sonification and Generative Artificial Intelligence.
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