Kevin Goff

Managing Director / Creative Director at Purple Strategies

Kevin Goff has a diverse work experience in the creative industry. KEVIN is currently employed as the Managing Director/Creative Director at Purple Strategies, where they specialize in brand building and reputation management. KEVIN leads US and global campaigns for high-profile companies in the energy, healthcare, and tech sectors.

Prior to their current role, Kevin worked as a Freelance Creative Director/Copywriter at kevinwgoff.com. KEVIN also served as a Creative Director/Copywriter at FCB New York, where they played a co-creative lead role on accounts such as Flonase and Nicorette. KEVIN successfully revitalized both accounts with breakthrough creative, resulting in increased sales. KEVIN'sresponsibilities included overseeing integrated campaigns across various platforms, including TV, OLV, social media, and digital. KEVIN also created a first-of-its-kind augmented reality experience.

Before joining FCB New York, Kevin worked as a Creative Director/Copywriter at DDB, where they led teams across multiple offices to deliver an integrated campaign for the Capital One March Madness campaign. Additionally, Kevin served as a Creative Mentor to advertising students at Syracuse University.

Kevin has also held positions at Leo Burnett, dentsu mcgarrybowen, Arnold Worldwide, and MullenLowe Group. KEVIN started their career as a Copywriting Intern at DDB and gradually progressed to become an Associate Creative Director/Copywriter.

Overall, Kevin Goff brings a wealth of experience in creative direction, copywriting, and brand management to their current role at Purple Strategies.

Kevin Goff attended Syracuse University from 2001 to 2005, where they earned a Bachelor of Fine Arts (BFA) degree in Advertising Design.

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