Mallory O'Brien

Mallory O'Brien is a seasoned social media strategy professional with extensive experience in brand marketing and consumer engagement. Currently serving as Head of Social at Quizlet since November 2024, O'Brien excels in developing and executing social media strategies across multiple platforms, including TikTok, Instagram, and YouTube. Prior roles include Senior Manager of Global Corporate Brand Marketing at GE, where O'Brien managed brand social media channels and creative content, and Social Media Strategy & Engagement Manager at Colgate-Palmolive, focusing on consumer interactions. O'Brien has also held communications positions at Kohler Co. and UPS, cultivating expertise in messaging and community management. Academically, O'Brien holds dual degrees in Mass Media Arts and Communication Studies from The University of Georgia and a certificate in Advanced Social Media Strategy from the S.I. Newhouse School of Public Communications at Syracuse University.