Nicholas Paton

Head Of Member Engagement - Member Experience at RACV

Nicholas Paton has extensive experience in member engagement and product management, currently serving as the Head of Member Engagement for both Member Experience and Lifestyle Experiences at RACV since April 2019. In this role, Nicholas is responsible for developing strategies to foster personalized, meaningful relationships with members. Prior experience includes roles such as Senior Acquisition and Retention Manager and Motoring Acquisition Manager at RACV, and Product Manager for Business Solutions at The AA. Nicholas's career also includes positions as a Marketing Analyst and Graduate Analyst at RACV, focusing on campaign effectiveness and product performance. Earlier experience includes working as a Marketing Assistant at GlaxoSmithKline. Nicholas holds a degree in Business, Economics & Marketing from Jönköping University and a Bachelor of Business with a Double Major in Marketing & Economics from Swinburne University of Technology.

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