Nikhil Shanmugam is an experienced digital marketing professional currently serving as an SEM Specialist at Rapid Media since November 2022, where responsibilities include crafting and implementing paid media strategies and managing a substantial annual budget of AUD 3M. Previously, Nikhil worked as an Account Manager at Mitigiti, designing integrated multi-channel campaigns, and as Head of Marketing at RISE WPU, developing comprehensive marketing strategies. Nikhil's career began at Wipro Limited as an SEM Analyst and Campaign Manager, followed by roles at Capita IT Enterprise Services as a Software Engineer and QED Baton as a Lead Generation Executive. Nikhil holds a Diploma in Data Science from RMIT University, a Graduate Certificate of Data Science from James Cook University, and a Bachelor of Engineering in Computer Science from Sinhgad Institute of Technology.
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