Jesús Rodríguez is an experienced data and digital marketing professional with a robust background in strategic development and interdepartmental communication. Currently serving as a Data Manager at RAYA since February 2023, Rodríguez specializes in reporting, social listening, and actionable insights development. As a co-founder of Oh My Like, expertise includes crafting digital marketing strategies for SMEs. Previous roles include Lead Data Manager at SWELL, Media & Software Account Director and Customer Success Manager at Armada, and Account Manager at PRXMA, showcasing comprehensive skills in media coordination, client relations, and market research. Rodríguez also served in various capacities at McCann Santiago, Hocal, Procter & Gamble, and Wikot, demonstrating a consistent focus on brand management, communications, and community engagement. Rodríguez holds a diploma in Customer Behavior and Experience from Pontificia Universidad Católica de Chile and a licentiate degree in Social Communication from UCAB.
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