Mauricio Monroy Amaya

Mauricio Monroy Amaya is a seasoned professional with extensive experience in sales growth and business scaling. Currently serving as Co-Founder of ReaAlly and Founder of Up Potential Consulting since 2018, Mauricio is also a Sales Consultant for Cámara de Comercio de Cali and a Professor at both Universidad de San Buenaventura Cali and Universidad ICESI, specializing in Sales and Commercial Leadership. Prior experience includes roles at TQ Confiable - Tecnoquímicas, where Mauricio progressed from Regional Sales Trainer to Sales and Trade Marketing Manager, overseeing a substantial team and executing brand activation strategies across multiple regions. Mauricio holds a Master's degree in Marketing from Universidad ICESI and completed several specialized programs, including a Bachelor's degree in Psychology from Pontificia Universidad Javeriana and certifications in Consumer Psychology and English Language Teaching.